Just as well-known brands leverage their trusted brand name to enter new product categories (think of all the Arm & Hammer extensions), the TRUTH OPIOID campaign is using its immense brand [...]
Digital marketing is constantly changing, which is why continued learning is a big component of how we operate here at Amélie. To learn from some of the best and brightest in the biz, our social [...]
Let’s start at the very beginning: What does grassroots marketing mean? You might have heard about it before in a political sense.
In an oversaturated market, it's hard to get noticed. Our Media Supervisor Colleen has some paid media tips on standing out.
Pitching reporters and garnering media placements is a huge part of public relations. We interviewed John Wenzel, Entertainment Reporter at The Denver Post, to get his thoughts on some of the [...]
At Amélie, every word we write and decision we make is strategically motivated.
Amélie Company uses market research to understand our client's target audience and create campaigns that give strong results.
Free association will help you discover new ideas, find inspiration and exercise your kid brain. Give this trick a try the next time you have writer’s block
The newest campaign from Evolve is a perfect ten in generating conversation on a serious subject and gets its point across loud and clear.
Many parents believe that juice is a healthy part of their children’s diet - but juice can have more sugar than parents realize.