Let’s start at the very beginning: What does grassroots marketing mean? You might have heard about it before in a political sense.
Search Engine Optimization (SEO) is the practice of optimizing your website to earn a high ranking on major search engines. Read how it works for brands, here.
In an oversaturated market, it's hard to get noticed. Our Media Supervisor Colleen has some paid media tips on standing out.
At Amélie, we often work with clients on initiatives that influence audiences to make a behavior change that results in them living healthier and happier lives.
Denver blogger Laura Funk shares the five rules she believes all brands should follow when working with influencers.
Corporate Social Responsibility (CSR) is more than doing something good for the PR coverage; it’s a long term commitment to a cause that is directly linked to a company’s values.
If a news station wants to feature you, it's important to show up prepared. Our PR Account Executive, Krista, has the tips you need to ace your next media interview.
Pitching reporters and garnering media placements is a huge part of public relations. We interviewed John Wenzel, Entertainment Reporter at The Denver Post, to get his thoughts on some of the [...]